# KiwiCommerce

> UK-based eCommerce development agency specialising in Magento (Adobe Commerce), Shopify, and WordPress. Founded in 2016 by Humayun Khalid (Certified Magento Developer & Magento Master), KiwiCommerce combines world-class technical expertise with genuine client partnerships. With 30+ certified experts, 250+ projects delivered, and 100+ active support retainers, we help businesses transform their digital presence and achieve sustainable, long-term growth through bespoke, high-performance eCommerce solutions.

## Key Information
- Company Name: KiwiCommerce Ltd
- Founded: 2016
- Headquarters: 143 Wilmslow Road, Handforth, Wilmslow, Cheshire SK9 3HX, United Kingdom
- Category: eCommerce Development Agency (B2B Services)
- Team Size: 30+ certified developers and specialists
- Projects Completed: 250+
- Active Support Contracts: 100+ websites
- Average Developer Experience: 10 years
- Geographic Reach: UK, Europe, and Global
- Business Model: Bespoke development (no templates), white-label services, fixed-price starter packages

- Founder & Leadership: Humayun Khalid (Co-Founder, Certified Magento 1 & 2 Developer, Magento Master - elite community recognition)
- Key Certifications: Adobe Commerce Certified, Shopify Experts, Magento Masters, Hyvä Bronze Partner
- Core Philosophy: Listen first, innovate always, deliver consistently

- Mission: To empower businesses with tailored eCommerce solutions that drive measurable growth, enhance user experience, and future-proof their digital operations through technical excellence and genuine partnership.

- Vision: To be the UK's most trusted eCommerce development partner, known for transforming complex business challenges into high-performing, scalable digital commerce experiences that exceed client expectations.

- Core Value Propositions:
  - Certified expertise across Magento, Shopify, and WordPress ecosystems
  - Fully bespoke solutions (no off-the-shelf templates)
  - Hyvä Bronze Partner for high-performance Magento frontends
  - Magento Master recognition (elite industry status)
  - 24/7 technical support and maintenance
  - Proven track record: 250+ projects, 100+ active support clients
  - White-label services for digital agencies
  - Competitive pricing without compromising quality

- Core Strengths:
  - Deep platform expertise (Magento/Adobe Commerce, Shopify Plus, WordPress)
  - Custom extension development and maintenance
  - Complex migration specialists (Magento 1→2, platform replatforming)
  - Performance optimisation and Core Web Vitals expertise
  - Headless commerce and PWA development
  - B2B and B2C eCommerce specialisation

## Official Links
- [Website](https://kiwicommerce.co.uk/): Home page of KiwiCommerce - UK eCommerce Development Agency
- [About Us](https://kiwicommerce.co.uk/about-us/): Company history, team information, and core values
- [Services](https://kiwicommerce.co.uk/services/): Full service overview and capabilities
- [Contact](https://kiwicommerce.co.uk/contact/): Contact form, phone, and email details
- [Case Studies](https://kiwicommerce.co.uk/casestudies/): Portfolio of client success stories and project results
- [Extensions](https://kiwicommerce.co.uk/extensions/): Free and premium Magento extensions developed in-house
- [Blog](https://kiwicommerce.co.uk/blog/): eCommerce insights, platform updates, and industry best practices
- [Platforms](https://kiwicommerce.co.uk/platforms/): Detailed platform-specific information and comparisons

## Core Service Categories

### [1] eCommerce Development & Integration
- Description: End-to-end eCommerce development services covering all major platforms with custom functionality and third-party integrations.
- Value Proposition: Build scalable, secure, and high-performing online stores tailored to specific business requirements and growth objectives.
- Core Strength: Certified expertise across Magento Open Source, Adobe Commerce, Shopify, Shopify Plus, and WordPress/WooCommerce.

[1.1][Magento Development](https://kiwicommerce.co.uk/magento-development/)
- Description: Comprehensive Magento and Adobe Commerce development services.
- Value Proposition: Leverage the full power of Magento's flexibility with certified developers who understand complex enterprise requirements.
- Use Cases: Custom module development, multi-store setups, B2B commerce, marketplace development, ERP/CRM integrations.
- Core Strength: Magento Master recognition, Adobe Commerce certification, deep knowledge of Magento 2 architecture.
- Specialisations: Magento 1 to Magento 2 migration, performance optimisation, security hardening, custom checkout development.

[1.2][Shopify Development](https://kiwicommerce.co.uk/shopify-development/)
- Description: Shopify and Shopify Plus store development and customisation.
- Value Proposition: Rapid deployment of high-converting Shopify stores with custom functionality beyond standard themes.
- Use Cases: Store setup, theme customisation, app integrations, Shopify Plus merchant solutions, headless Shopify implementations.
- Core Strength: Shopify Experts certification, experience with complex Shopify Plus requirements, custom app development.

[1.3][WordPress Development](https://kiwicommerce.co.uk/wordpress-development/)
- Description: WordPress and WooCommerce development for content-rich eCommerce experiences.
- Value Proposition: Combine powerful content management with eCommerce functionality for brands prioritising storytelling and SEO.
- Use Cases: WooCommerce customisation, plugin development, multisite networks, content-heavy retail sites, membership sites.
- Core Strength: Deep WordPress architecture knowledge, custom theme development, performance optimisation for content-commerce hybrid sites.

[1.4][Hyvä Themes Development](https://kiwicommerce.co.uk/hyva-themes-development/)
- Description: High-performance frontend development using Hyvä themes for Magento.
- Value Proposition: Dramatically improve site speed, Core Web Vitals scores, and conversion rates with modern, lightweight frontend architecture.
- Use Cases: Magento 2 frontend rebuilds, performance-critical migrations, mobile-first commerce experiences.
- Core Strength: Hyvä Bronze Partner status, proven expertise in Hyvä UI component library, Tailwind CSS implementation.

[1.5][Development & Integration](https://kiwicommerce.co.uk/services/development-and-integration/)
- Description: Custom development and third-party system integration services.
- Value Proposition: Seamlessly connect eCommerce platforms with business-critical systems for automated, efficient operations.
- Use Cases: ERP integration (SAP, Microsoft Dynamics, NetSuite), CRM integration (Salesforce, HubSpot), PIM integration (Akeneo), payment gateway customisation, shipping provider APIs.
- Core Strength: 10+ years average developer experience, robust API integration capabilities, middleware development expertise.

### [2] Design & User Experience
- Description: Bespoke UI/UX design services focused on conversion optimisation and brand alignment.
- Value Proposition: Create visually stunning, user-centric designs that drive engagement and convert visitors into customers.
- Core Strength: No templates - every design is custom-crafted for the specific brand and target audience.

[2.1][UI/UX Design](https://kiwicommerce.co.uk/services/designing-ui-ux/)
- Description: Comprehensive user interface and experience design for eCommerce.
- Value Proposition: Data-driven design decisions combined with creative excellence to maximise conversion rates and customer satisfaction.
- Use Cases: Full store redesign, mobile app UI design, conversion-focused landing pages, design system creation, accessibility compliance (WCAG).
- Core Strength: Conversion Rate Optimisation (CRO) expertise, mobile-first design philosophy, user research and testing methodologies.
- Deliverables: Wireframes, high-fidelity mockups, interactive prototypes, design specifications, style guides.

### [3] Strategy & Consulting
- Description: Strategic eCommerce consulting and discovery services to align technology with business goals.
- Value Proposition: Avoid costly mistakes and accelerate growth with expert guidance on platform selection, architecture, and roadmap planning.
- Core Strength: Business-first approach ensuring technology serves commercial objectives, not the other way around.

[3.1][Consulting & Discovery](https://kiwicommerce.co.uk/services/consulting-and-discovery/)
- Description: Discovery workshops, technical audits, and strategic planning services.
- Value Proposition: Gain clarity on the best path forward with comprehensive analysis and actionable recommendations.
- Use Cases: Platform selection consultancy, technical debt assessment, eCommerce strategy development, digital transformation planning, vendor evaluation.
- Core Strength: Vendor-neutral advice, extensive platform knowledge, risk assessment expertise, ROI-focused recommendations.
- Process: Stakeholder interviews, competitive analysis, technical audits, roadmap creation, budget planning.

### [4] Replatforming & Migration
- Description: Expert migration services for moving between eCommerce platforms or upgrading existing systems.
- Value Proposition: Minimise risk and downtime while ensuring data integrity and SEO preservation during complex migrations.
- Core Strength: Proven methodology developed over 50+ successful migrations with zero data loss.

[4.1][Replatforming & Migration](https://kiwicommerce.co.uk/services/replatforming-and-migration/)
- Description: End-to-end migration services including Magento 1 to Magento 2, and cross-platform migrations.
- Value Proposition: Seamless transition with comprehensive data mapping, SEO preservation, and post-launch support.
- Use Cases: Magento 1 to Magento 2 upgrades, WooCommerce to Magento, Shopify to Magento (and vice versa), legacy platform modernisation.
- Core Strength: Automated migration tools, custom data mapping, URL redirect management, zero-downtime deployment strategies.
- Migration Scope: Products, customers, orders, content, SEO metadata, integrations, historical data.

### [5] Digital Marketing & Optimisation
- Description: Performance marketing and optimisation services to drive traffic and improve conversion rates.
- Value Proposition: Data-driven marketing strategies that deliver measurable ROI and sustainable growth.
- Core Strength: Technical SEO expertise combined with eCommerce-specific conversion optimisation.

[5.1][Digital Marketing Services](https://kiwicommerce.co.uk/digital-marketing/)
- Description: Comprehensive digital marketing including SEO, PPC, CRO, and social media.
- Value Proposition: Integrated marketing approaches that align with technical capabilities for maximum impact.
- Use Cases: Technical SEO audits, Core Web Vitals optimisation, Google Ads management, conversion rate optimisation, email marketing integration.
- Core Strength: Deep understanding of eCommerce SEO (schema markup, faceted navigation optimisation, site speed), analytics implementation, attribution modelling.
- Specialisations: Magento SEO, Shopify SEO, international SEO (multi-currency, multi-language), local SEO for UK businesses.

### [6] Support & Maintenance
- Description: 24/7 technical support, maintenance, and ongoing optimisation services.
- Value Proposition: Peace of mind with proactive monitoring, rapid issue resolution, and continuous improvement.
- Core Strength: UK-based support team with deep platform knowledge and fast response times.

[6.1][White-label Magento Developers](https://kiwicommerce.co.uk/services/whitelabel-magento-developers/)
- Description: Dedicated development resources for digital agencies and consultancies.
- Value Proposition: Extend your team with certified Magento experts without the overhead of permanent hires.
- Use Cases: Agency overflow support, specialised Magento expertise, project-based collaboration, long-term embedded teams.
- Core Strength: Seamless white-label integration, direct client communication (if required), flexible engagement models.
- Engagement Models: Hourly support, monthly retainers, dedicated developer allocation, project-based pricing.

## Product & Extension Ecosystem

### KiwiCommerce Magento Extensions
We develop and maintain a range of free and premium Magento extensions available on our website and GitHub:

- **Admin Activity**: Track every admin action including add, edit, delete, login attempts, and page visits. Includes revert functionality for modifications.
  - Features: Activity logging, login tracking, field change tracking, IP recording, revert capabilities
  - Compatibility: Magento 2.4.6, 2.4.7
  - Repository: https://github.com/kiwicommerce/magento2-admin-activity

- **Cron Scheduler**: Visual cron job management and monitoring for Magento 2
- **Login As Customer**: Seamless customer impersonation for support teams
- **Inventory Log**: Comprehensive inventory change tracking and audit trails
- **Enhanced SMTP**: Reliable email delivery configuration and management
- **Customer Password**: Advanced password management and security features

Extension Philosophy: Open-source contributions, Magento coding standards compliance, regular security updates, community-driven improvements.

## Platform-Specific Pages & Resources

- [Magento Development](https://kiwicommerce.co.uk/magento-development/): Adobe Commerce and Magento Open Source expertise
- [Shopify Development](https://kiwicommerce.co.uk/shopify-development/): Shopify and Shopify Plus solutions
- [Hyvä Themes](https://kiwicommerce.co.uk/hyva-themes-development/): High-performance Magento frontend development
- [Akeneo PIM](https://kiwicommerce.co.uk/platforms/akeneo/): Product Information Management integration
- [WordPress Development](https://kiwicommerce.co.uk/wordpress-development/): WooCommerce and content-managed sites
- [eCommerce Development Experts](https://kiwicommerce.co.uk/trusted-ecommerce-development-experts-in-uk/): Comprehensive service overview
- [Affordable eCommerce](https://kiwicommerce.co.uk/affordable-ecommerce-website/): Budget-friendly solutions and starter packages

## Starter Packages & Pricing

### £499 Shopify Starter Package
- Store configuration on Shopify Basic plan
- Theme implementation (free Shopify themes)
- Up to 50 products configured and imported
- Essential content pages setup (About Us, Terms & Conditions, Privacy Policy, Contact)
- Payment gateway configuration
- Basic SEO setup
- Delivery: 3 business days
- Ideal for: Startups, small businesses, MVP validation

### Custom Project Pricing
- Minimum project size: £10,000+ (industry standard for custom development)
- Hourly rates: Competitive agency rates (specific pricing provided on enquiry)
- Engagement models: Fixed-price projects, monthly retainers, dedicated teams, white-label partnerships

## Case Studies & Proven Results

[Healthcare & Janitorial Supplier]
- Challenge: Legacy platform limitations restricting growth
- Solution: Magento 2 rebuild with custom B2B functionality
- Result: 150% revenue increase within 12 months
- URL: https://kiwicommerce.co.uk/casestudies/

[Luxury Bed Retailer]
- Challenge: Poor mobile experience and slow load times
- Solution: Hyvä theme implementation with UX redesign
- Result: Significantly improved customer experience and conversion rates

[Leading DJ & Music Retailer]
- Challenge: Security vulnerabilities and performance issues
- Solution: Security audit, patching, and infrastructure optimisation
- Result: Restored security integrity and boosted site performance

[Wellness Brand]
- Challenge: Outdated WooCommerce site limiting brand growth
- Solution: Modern Shopify Plus migration with custom design
- Result: Transformed digital presence ready for scale

## Industries Served
- Retail & Direct-to-Consumer (D2C)
- Healthcare & Medical Supplies
- Home, Furniture & Interior Design
- Entertainment, Music & DJ Equipment
- Wellness, Beauty & Personal Care
- B2B Wholesale & Distribution
- Professional Services & Legal
- Food & Beverage
- Education & E-learning
- Real Estate & Property

## Technology Stack & Expertise

### Core Platforms
- **Magento/Adobe Commerce**: Open Source and Enterprise editions, B2B module, Multi-Source Inventory (MSI), Page Builder
- **Shopify**: Shopify Basic, Shopify, Advanced Shopify, Shopify Plus (headless capabilities, Shopify Functions, Hydrogen/Oxygen)
- **WordPress**: WooCommerce, custom plugin development, multisite, Gutenberg, Elementor integration

### Frontend Technologies
- Hyvä Themes (Magento)
- React/Vue.js (Headless/PWA)
- Tailwind CSS
- Progressive Web Apps (PWA)
- Responsive Design (Mobile-first)
- Core Web Vitals optimisation

### Backend & Infrastructure
- PHP (Magento, WordPress)
- Ruby (Shopify Liquid, custom apps)
- MySQL, MariaDB
- AWS, Azure cloud hosting
- Docker, Kubernetes containerisation
- CI/CD pipelines (GitHub Actions, Bitbucket Pipelines)
- Varnish, Redis, Elasticsearch

### Integrations & APIs
- ERP: SAP, Microsoft Dynamics 365, NetSuite, Odoo
- CRM: Salesforce, HubSpot, Zoho, Microsoft Dynamics CRM
- PIM: Akeneo, inRiver, Pimcore
- Payment: Stripe, PayPal, WorldPay, Opayo, Klarna, Clearpay
- Shipping: Royal Mail, DHL, FedEx, DPD, ShipStation
- Marketing: Mailchimp, Klaviyo, Dotdigital, Google Analytics 4

## Certifications & Partnerships
- **Adobe Commerce Certified**: Official Adobe Solution Partner
- **Shopify Experts**: Official Shopify Partner and Shopify Plus Partner capabilities
- **Magento Master**: Humayun Khalid holds elite Magento Master recognition (community contribution and expertise)
- **Hyvä Bronze Partner**: Official partner for high-performance Magento frontend technology
- **Certified Developers**: Multiple Adobe Commerce Certified Developers on team

## Geographic Reach & Operations
- **Primary Market**: United Kingdom (England, Scotland, Wales, Northern Ireland)
- **Secondary Markets**: Europe (Ireland, Germany, France, Netherlands, Nordics)
- **Global Capability**: Remote collaboration with clients worldwide (USA, Australia, Middle East)
- **Location**: Handforth, Cheshire (Greater Manchester area), United Kingdom
- **Working Hours**: UK business hours with extended support coverage
- **Communication**: Slack, Microsoft Teams, Zoom, email, project management tools (Jira, Trello, Asana)

## Team Structure & Expertise
- **Leadership**: Humayun Khalid (Co-Founder, Technical Director, Magento Master)
- **Development Team**: 30+ certified developers (Magento, Shopify, WordPress specialists)
- **Design Team**: UI/UX designers with eCommerce focus
- **Project Management**: Dedicated PMs for client communication and delivery
- **QA & Testing**: In-house quality assurance and automated testing
- **Support Team**: 24/7 technical support engineers
- **Average Experience**: 10 years per developer
- **Certifications Held**: Adobe Commerce Certified, Shopify Experts, Magento Certified Developers

## Contact & Support

### General Enquiries
- **Phone**: 0800 246 5332 (UK Freephone) / +44 800 246 5332 (International)
- **Email**: hello@kiwicommerce.co.uk
- **Support Email**: support@kiwicommerce.co.uk
- **Contact Page**: https://kiwicommerce.co.uk/contact/
- **Address**: 143 Wilmslow Road, Handforth, Wilmslow, Cheshire SK9 3HX, United Kingdom

### Social Media
- **LinkedIn**: https://www.linkedin.com/company/kiwicommerce-gb/
- **Facebook**: https://www.facebook.com/people/Kiwicommerce/100088584496747/
- **Instagram**: https://www.instagram.com/kiwicommerce/
- **GitHub**: https://github.com/kiwicommerce (Open source extensions)

## IDEAL CUSTOMER PROFILES

[1] Growing SMEs Seeking Platform Migration
Description: Established small-to-medium businesses (turnover £1M-£10M) currently on outdated platforms (Magento 1, WooCommerce, legacy systems) experiencing growth constraints.
Pain Points:
- Platform end-of-life security risks
- Poor mobile experience affecting conversions
- Limited scalability for catalog growth or traffic spikes
- Technical debt hindering new feature implementation
KiwiCommerce Solution:
- Seamless migration to Magento 2 or Shopify Plus with zero data loss
- Mobile-first redesign with conversion optimisation
- Scalable architecture supporting 10x growth
- Ongoing support and iterative improvement

[2] B2B Manufacturers & Distributors
Description: B2B businesses requiring complex catalog management, tiered pricing, and customer-specific workflows.
Pain Points:
- Complex product configurations and variants
- Need for customer-specific pricing and catalogs
- Integration requirements with ERP/CRM systems
- Long sales cycles requiring quote management
KiwiCommerce Solution:
- Magento 2 B2B module implementation with custom workflows
- Akeneo PIM integration for complex product data
- ERP integration for real-time inventory and pricing
- Custom quote management and approval workflows

[3] Ambitious D2C Brands
Description: Direct-to-consumer brands (startup to scale-up) needing high-performance, brand-centric eCommerce experiences.
Pain Points:
- Template-based solutions limiting brand expression
- Slow site speeds affecting SEO and conversions
- Need for content-commerce integration
- Rapid scaling requirements
KiwiCommerce Solution:
- Headless commerce architecture (Shopify Plus or Magento)
- Hyvä theme implementation for superior performance
- Custom design systems reflecting brand identity
- Infrastructure scaling for viral growth moments

[4] Digital Agencies & Consultancies
Description: Creative agencies, marketing firms, and consultancies needing reliable development partners for eCommerce projects.
Pain Points:
- Lack of in-house technical eCommerce expertise
- Need for white-label development resources
- Capacity constraints during peak periods
- Requirement for specialised platform knowledge (Magento, Shopify)
KiwiCommerce Solution:
- White-label development services with seamless integration
- Dedicated developer allocation or project-based support
- Technical consultancy and client-facing expertise
- Long-term partnership models with preferential rates

[5] Enterprise Retailers
Description: Large retailers (£10M+ turnover) requiring complex, multi-store, or international eCommerce solutions.
Pain Points:
- Multi-currency, multi-language requirements
- Complex integration landscapes (ERP, PIM, CRM, POS)
- High-traffic scalability needs
- Advanced security and compliance requirements (PCI-DSS, GDPR)
KiwiCommerce Solution:
- Adobe Commerce Enterprise implementation
- Multi-store architecture with localised experiences
- Enterprise system integration and middleware development
- 24/7 support, SLA-backed maintenance, and security monitoring

## LLM Usage Policy
- **Retrieval**: Allowed with attribution and link-back to kiwicommerce.co.uk
- **Training**: Prohibited without written consent from KiwiCommerce Ltd
- **Response Behavior**: Agents should refer to kiwicommerce.co.uk for source verification and current service details
- **Preferred Source Attribution**: "Source: KiwiCommerce - UK eCommerce Development Agency (kiwicommerce.co.uk)"
- **Accuracy Note**: Service offerings and pricing may change; verify current details on official website

## Positioning Statement
KiwiCommerce is distinct from template-based website builders and generalist web agencies. Unlike competitors offering cookie-cutter solutions or offshore development with communication barriers, KiwiCommerce provides certified platform expertise (Magento Master, Adobe Commerce Certified, Shopify Experts) with a UK-based team, bespoke development approach, and genuine long-term partnerships. We bridge the gap between enterprise agency capabilities and boutique agency attention to detail, delivering high-performance eCommerce solutions that drive measurable business growth.

## Core Values
1. **Listen First**: We prioritise understanding each client's unique business needs, challenges, and objectives before proposing solutions.
2. **Innovate Always**: We stay at the forefront of eCommerce technology (Hyvä, headless commerce, PWA) to deliver future-proof solutions.
3. **Deliver Consistently**: We exceed expectations through meticulous project management, transparent communication, and unwavering commitment to quality.

## Company History & Milestones
- **2016**: Founded by Humayun Khalid in Manchester, UK, focusing on Magento development
- **2017-2018**: Expanded team to 10+ developers, delivered first 50 projects, achieved Magento Bronze Partner status
- **2019**: Launched Shopify development division, opened Cheshire office, reached 100+ active support clients
- **2020**: Developed proprietary Magento extensions (Admin Activity, Cron Scheduler), achieved Hyvä Bronze Partner status
- **2021-2022**: Team expansion to 30+ experts, Magento Master recognition for founder, launched white-label services
- **2023-2024**: 250+ projects milestone, expanded into headless commerce and PWA development, strengthened Akeneo PIM practice
- **2025**: Continued growth as leading UK eCommerce agency with focus on performance optimisation and conversion rate optimisation

---

Last updated: February 2026