In the fast-paced, hyper-connected world of 2025, brand identity has become more critical than ever. With the rise of artificial intelligence, virtual reality, and an increasingly competitive global marketplace, businesses must work harder to stand out, connect with their audiences, and build lasting relationships. A strong brand identity is no longer just a “nice-to-have”—it’s a…
As the digital landscape continues to evolve, brands must stay ahead of the curve with innovative strategies that set them apart from the competition. One of the most exciting advancements in marketing and design today is Generative AI Imagery. This transformative technology empowers businesses to create unique, high-quality visuals through artificial intelligence, opening up new…
Magento 2.4.7 remains a top-tier platform for e-commerce businesses, but optimising it for speed and performance is essential to deliver a seamless shopping experience. As competition grows and user expectations evolve, ensuring your Magento store operates at peak efficiency in 2025 is critical. At Kiwi Commerce, we’ve curated the best practices to help you optimise…
When it comes to setting up an online store, two of the most popular platforms on the market are WooCommerce and Shopify. Both have their strengths, but how do you know which one is the right choice for your business? At Kiwi Commerce, we specialise in helping businesses like yours choose the best e-commerce solution….
Magento 2 extension attributes offer a flexible way to extend core and custom entities without changing their original classes. These attributes are especially useful when working with APIs, enabling additional data to be added to API responses or set via API requests. In this guide, we will walk you through how to create an extension…
In modern e-commerce platforms, ensuring optimal performance during high-traffic events, such as Black Friday, requires an efficient and scalable backend architecture. One of the most effective ways to achieve this is by integrating a Message Queue (MQ) system, like RabbitMQ, with Magento 2. This integration allows Magento to handle asynchronous processing, improving system efficiency, error…
E-commerce is evolving rapidly, and businesses must adapt to stay ahead of the curve. One technology at the forefront of this transformation is Artificial Intelligence (AI). For Magento 2 store owners, AI offers innovative ways to enhance customer experiences, streamline operations, and drive sales growth. Why AI is Crucial for E-commerce AI helps businesses tackle…
The Hyvä Theme for Magento 2 is not just another frontend template—it’s a revolutionary approach to creating fast, efficient, and user-centric e-commerce experiences. Below are 10 key features that make Hyvä a standout choice for Magento merchants, many of which you may not be aware of but can dramatically transform your store’s performance and user experience. 1. No Heavy JavaScript Libraries…
