Our Wix to Shopify migration service supports the secure transfer of all essential store data, following a structured pre-migration audit and checklist.
Names, SKUs, descriptions, prices, images, inventory, variants, and SEO data.
Names, email addresses, phone numbers, and billing/shipping addresses
Discount codes, usage limits, expiration dates, and conditions.
Order history, statuses, taxes, shipping, and billing information.
Product reviews migrated using Shopify-compatible apps where required.
Migrated as product tags or Shopify metafields for flexible filtering.
Migrated using Shopify metafields
Product pricing and base tax rules (Shopify tax configuration handled separately).
Posts, images, and SEO settings
Meta titles, meta descriptions, URL structure mapping, and 301 redirections.
About Us, Contact, FAQs, and policy pages
fter delivering hundreds of Wix to Shopify migrations, we follow a proven checklist to protect traffic, sales, and customer experience.
Shopify delivers faster storefront performance, secure hosting, and built-in compliance, reducing checkout friction and improving conversion rates.
Shopify’s admin is easier to manage than Wix's, enabling faster product updates, order handling, and day-to-day operations.
Unlike Wix, Shopify handles core updates, security patches, and platform maintenance automatically.
Shopify themes are mobile-optimised by default, ensuring smoother navigation and faster checkouts on all devices.
Cleaner layouts, simplified checkout flows, and flexible customisation help improve usability and customer trust.
Shopify’s app ecosystem reduces compatibility risks compared to Wix’s extension-heavy architecture.
We implement multiple security measures to ensure a safe, compliant, and risk-free Wix to Shopify migration. Your data is protected at every stage.
Wix to Shopify migration is a strategic move that requires careful planning and execution.This guide provides in-depth insights to ensure a smooth, secure, and SEO-safe transition.
Many businesses launch on Wix because it offers a straightforward, low-barrier way to get online quickly. It works well for portfolio sites, service businesses, and early-stage stores with a small product range. However, as sales grow and eCommerce requirements become more complex, Wix begins to show its limits.
Shopify is built specifically for eCommerce. Every feature, from checkout to inventory management to payment processing, is designed with selling in mind. When you migrate a Wix website to Shopify, you move from a general-purpose website builder to a platform engineered to handle volume, complexity, and growth.
The triggers that lead businesses to make the switch are consistent. Slow checkout flows cost conversions. Limited payment gateway options restrict how and where you can sell. Restricted product variant management becomes a daily frustration for growing catalogues. And as traffic increases, performance constraints on Wix become increasingly difficult to manage.
Shopify resolves all of these. It supports hundreds of payment gateways, handles thousands of product SKUs without performance degradation, and delivers checkout experiences that are consistently optimised for conversion. For businesses planning serious, long-term eCommerce growth, moving from Wix to Shopify is not just a technical upgrade it is a strategic one.
Platform migrations carry genuine risk. Understanding those risks upfront is what separates a successful migration from a disruptive one.
Data integrity is the most immediate concern. Products, customer records, order history, discount codes, and content pages all need to be transferred accurately and completely. Any data mapping errors even small ones can create problems that take significant time to unpick after launch.
SEO preservation is equally critical. Your Wix store has URLs, meta titles, meta descriptions, and inbound links built up over months or years. If those URLs change without proper 301 redirects in place, search engines treat the new Shopify pages as entirely new content. The result is a loss of rankings, traffic, and revenue while Google re-evaluates the new site. This is one of the most common and most avoidable mistakes in migrations handled without specialist expertise.
Custom functionality is the third challenge. Wix apps and custom widgets do not translate directly to Shopify. Any functionality your Wix store relied upon product configurators, booking tools, custom forms, or specific integrations needs to be evaluated, rebuilt, or replaced with a Shopify-compatible equivalent.
Theme and design adaptation requires careful consideration too. While Shopify offers a strong theme ecosystem, directly replicating a Wix design on Shopify is rarely the right approach. A migration is an opportunity to rebuild the storefront with Shopify's architecture in mind improving performance and UX in the process.
At KiwiCommerce, our team of certified Shopify Experts has delivered over 150 platform migrations. We run a structured pre-migration audit before any data is moved, identifying risks and defining the exact mapping and redirect strategy your migration requires. This removes the guesswork and protects your rankings, your data, and your customer experience from day one.
The reasons to switch are well-established, but the business impact is worth spelling out clearly for anyone weighing the decision.
Purpose-built eCommerce infrastructure. Shopify's entire platform its checkout, its admin, its app ecosystem is designed for selling online. Wix was built as a general website builder with eCommerce added on. The difference in depth and reliability is significant.
Significantly faster checkout. Shopify's native checkout is one of the highest-converting in the industry. With accelerated payment options including Shop Pay, Apple Pay, and Google Pay, friction is reduced at the point of purchase the moment that matters most for revenue.
Superior inventory and order management. Shopify handles complex product structures, multi-location inventory, and high-volume order processing with ease. For businesses with growing catalogues or multiple fulfilment locations, this alone justifies the migration.
An ecosystem of over 8,000 apps. From email marketing and loyalty programmes to advanced reporting and ERP integrations, Shopify's app store provides solutions for virtually every business requirement. Our Shopify development team can advise on the right app stack for your specific needs and handle all integrations as part of the migration.
Built-in scalability. Shopify's infrastructure is designed to handle traffic spikes whether from seasonal demand, a marketing campaign, or organic growth without degraded performance. On Wix, high traffic volumes can create real issues.
Ongoing Shopify store optimisation. Once you are on the platform, there is a well-established path for growth. Shopify store optimisation covering Core Web Vitals, conversion rate improvements, and performance tuning is a mature practice, and one we support for clients long after migration.
Whether you're planning to transfer your Wix site to Shopify as it stands today or use the migration as an opportunity to redesign and replatform, Shopify provides a stable, scalable foundation for what comes next.
Wix's limitations are not failures of design the platform does what it was built to do very well. The issue is that eCommerce businesses grow beyond what Wix was designed for.
Checkout customisation is restricted. On Wix, businesses have limited ability to modify checkout flows, add custom fields, or implement advanced upsell logic. On Shopify, the checkout is highly configurable, and Shopify Plus opens further possibilities through Checkout Extensibility.
Product management does not scale. Managing large or complex product catalogues on Wix becomes unwieldy. Variant limitations, restricted bulk editing, and a less robust product import/export process all slow operations as a catalogue grows.
SEO tooling is less mature. While Wix has improved its SEO capabilities, Shopify's ecosystem with dedicated SEO apps, structured data support, and better integration with analytics and search tools gives more serious eCommerce businesses greater control over organic performance.
Payment gateway options are narrower. Wix Payments has geographical restrictions, and integrating alternative payment methods can be complex. Shopify supports over 100 payment gateways globally, with straightforward configuration for each.
Performance can plateau. Wix sites hosted on shared infrastructure can experience performance issues at scale. Shopify's managed cloud hosting is optimised for eCommerce traffic patterns and delivers consistent loading times regardless of volume.
For any business where eCommerce is a primary revenue channel not just a secondary feature of the website these constraints become operational problems. Switching from Wix to Shopify resolves them at the platform level, rather than requiring workarounds that add cost and complexity over time.
Migration costs vary based on the size of your store, the complexity of your product data, the volume of historical orders, and any custom functionality that needs to be rebuilt on Shopify.
For straightforward migrations with a standard catalogue and no complex integrations, costs are typically lower. For larger stores with thousands of SKUs, custom app requirements, bespoke theme development, and extensive SEO mapping, the scope and investment is naturally greater.
We provide transparent, fixed-price quotations for migration projects after an initial scoping call. There are no hidden fees, and you will know exactly what is included before any work begins. To get an accurate estimate for your specific requirements, get in touch with our team.
SEO is the area where migrations most commonly go wrong and it is entirely preventable with the right process.
When you move from Wix to Shopify, your URL structure changes. Product pages, collection pages, blog posts, and CMS pages will have different URLs on Shopify than they had on Wix. Without a comprehensive redirect strategy, every existing URL becomes a broken link from Google's perspective, and the authority built up on those old URLs is lost.
Our migration process includes a full SEO audit prior to migration, complete URL mapping, and implementation of 301 redirects for every changed URL. Meta titles, meta descriptions, and structured data are transferred and verified. We also monitor search performance in the weeks following launch to identify and resolve any indexing issues before they affect traffic meaningfully.
The goal is that Google sees your Shopify store as a continuation of your Wix store not a new website starting from scratch.
Yes but the risk of data loss, broken links, and SEO damage is significant without specialist knowledge of both platforms.
Wix does not offer a native export function that maps directly to Shopify's data structure. Product data, customer records, order history, and content pages all require careful extraction, transformation, and import. Errors at any stage can result in missing data, corrupted records, or a store that launches with gaps that are difficult and time-consuming to correct.
For small stores with fewer than 50 products and no order history to preserve, a manual or semi-automated migration may be manageable. For any store of meaningful size or where preserving SEO rankings, customer accounts, and order history matters a structured, professionally managed migration is the lower-risk and more cost-effective approach in the long run.
Timelines depend on the complexity of the project. A straightforward migration of a small catalogue with standard requirements can be completed in as little as one to two weeks. Larger migrations involving thousands of products, custom integrations, bespoke Shopify theme development, and extensive SEO mapping typically require four to eight weeks.
We provide a clear project timeline at the outset, with defined milestones and a staging environment for review before anything goes live. You remain in control throughout.
Part of a successful migration is ensuring you launch on the right Shopify plan for your current and near-term needs.
Shopify Basic suits smaller stores with a straightforward product range and lower transaction volumes. Shopify Standard and Advanced add reporting depth, reduced transaction fees, and additional staff accounts as businesses scale. Shopify Plus is the enterprise tier it unlocks checkout customisation, higher API call limits, automation tools, and dedicated support, making it the right choice for high-volume merchants.
Our team can advise on the appropriate plan for your business as part of the migration scoping process. Choosing the wrong plan at the outset is an easy mistake to avoid with the right guidance from a certified Shopify Expert.
A successful migration is a starting point, not a finish line.
Once your Shopify store is live, there are several priorities to address in the weeks following launch. Monitoring for crawl errors and confirming that all redirects are functioning correctly protects your SEO. Testing checkout flows, payment methods, and email notifications confirms the store is operating as expected for customers.
Beyond the technical post-launch checks, the next phase is growth. This is where the advantages of being on Shopify become tangible. Our team provides ongoing Shopify development support, covering everything from performance optimisation and conversion rate improvements to new feature development and third-party integrations.
Many of our clients continue working with us well beyond the migration itself using KiwiCommerce as their long-term eCommerce partner rather than a one-off service provider. It is an approach that consistently delivers better outcomes for growing businesses.
We follow a precise and streamlined approach for Wix to Shopify migration, ensuring minimal downtime, reduced risk, and maximum efficiency.
At Kiwi Commerce, our Wix to Shopify migration services are built around precision, security, and performance. Using proven migration frameworks and a dedicated team of migration specialists, we ensure a smooth transition with minimal downtime, covering everything from data migration to theme adaptation and optimisation.
From complex product structures and custom attributes to SEO preservation and third-party integrations, we handle every aspect of migration with careful planning and execution. Each project follows a staged deployment process, extensive validation checks, and post-migration optimisation to ensure stability and performance after launch.
Can’t find what you’re looking for? Contact our team
Not if the migration is handled correctly. The most important step is implementing 301 redirects for every URL that changes during the migration, so that search engines follow the new URLs and the authority built on old URLs is transferred. KiwiCommerce includes a full URL mapping and redirect implementation as a standard part of every migration.
Yes. Your domain can be transferred to or pointed at your new Shopify store. We handle the DNS configuration as part of the migration process, minimising any period during which the domain may be in transition.
Yes. Customer records, including names, email addresses, billing and shipping information, are migrated as standard. Order history is also transferred, preserving your business records and giving customers access to their previous purchases in the new store.
Wix apps do not transfer directly to Shopify. As part of the pre-migration audit, we review every integration your Wix store relies on and identify the Shopify-equivalent app or a bespoke integration where a direct equivalent does not exist. No functionality is lost — it is rebuilt on Shopify's platform.
You can choose to replicate your existing Wix design on Shopify, or use the migration as an opportunity to redesign. We support both approaches. Where clients want to redesign, our hire Shopify developer service provides dedicated design and development resource to build a bespoke Shopify storefront from scratch, without templates.
The first step is a scoping conversation with our team. We'll review your current Wix store, understand your requirements, and provide a clear proposal covering scope, timeline, and cost. Get in touch to arrange this there is no obligation and no charge for the initial consultation.
KIWI Commerce redeveloped my entire website, exactly to my requirements. They worked exactly along with my timeframe and were fantastic to work with. I would highly recommend this company. Thank you Sam and the team!
Great response to tickets. We feel our website is in safe hands with Kiwi. Any issues are fixed very quickly. Great value for money. We have been working with Kiwi for a couple of years now and find them very helpful and easy to get along with. Would highly recommend.
Working with Kiwi Commerce has been a very smooth experience. Their team is responsive, knowledgeable, and always willing to go the extra mile. From development to ongoing support, everything is handled efficiently and with great attention to detail. Highly recommended.
We’ve been working with Kiwi Commerce for ongoing website improvements and support, and the experience has been consistently positive. They are proactive, easy to work with, and quick to respond whenever we need assistance. Great team and great service.
We’d love to hear from you. Whether you’re planning a new e-commerce launch, redesigning an existing store, or looking for ongoing support and growth strategies, our team is here to help.
Build stores that load faster, scale easily, and deliver exceptional shopping experiences from fully custom Wix builds to Hyvä-powered front-ends.
From custom themes to app integrations and ongoing support, we create Shopify solutions that look great and drive measurable results.
We don’t disappear after launch. Our team provides continuous support, optimisation, and strategic guidance as your business scales.
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