Developing a website is confounded. In any project, there are a large number of viewpoints to consider, from client expectations to execution. However, with an easy to use website, there are a couple of different aspects of an eCommerce site that the developers will need to consider amidst the development procedure. Advancement of any website is an extensive scale, complex process, however, an eCommerce has its own specific difficulties.
Of all the terrible practices I’ve seen in e-commerce development, I feel that the worst is ignoring the little things during a project. And this is a fact that can’t change regardless of the platform you develop it on.
Taking the platform into consideration, I firmly believe that Magento is more engaging than any other platform existing today. If incorporated well, Magento’s broad features can be utilised to give an extraordinary e-commerce experience. Yet, as I said earlier, regardless of the platform, executing a project well isn’t generally the most effortless thing on the planet to do. Throughout the years, I’ve seen people missing the smallest yet the most important aspects that result in poor Magento implementation. Also, that is disappointing to see.
Nobody wants to see another list of Magento’s best practices. So this is what is going to happen. I’ve incorporated a list of few things that we all tend to miss, their impact on the project and the solution.
Comments can be Costly
A few people think comments are additional information that you get at no cost. Comments sound wonderful on the off chance that they seem to have no cost related to them, and there is no drawback to this additional pieces of information. But, for a fact, the problem is that they do have a price and they can turn out to be quite expensive.
Each comment, good or awful, accompanies a future maintenance cost since they should be synchronised with the code at whatever point changes are made in a project. The more comment you add, the higher the later expense will be. Moreover is a comment goes out of sync, it could confuse the developer which is additionally time-consuming and the implementation error can turn out to be costly. You can’t run comments and an inappropriate comment is more terrible than no comment at all.
What you can do
Maintain a strategic distance from comments that say “what” the code does. Instead, incorporate comments that say why the code has been added if that helps the developer in maintaining the code.
Don’t comment out codes and if you have, make it a habit to continuously erase the code that has been commented out. In the event that you truly require the old code, it ought to be accessible from your version control software at any time.
Downtime is Expensive
Just a 2-sec delay at the Checkout page alone could cost a million dollar misfortune to your business. If 2 sec delay can do this to your business imagine what hours will do. Indeed, even one hour of downtime because of a site blackout or a malicious attack by crawlers can significantly affect a retailer’s reputation and income, particularly amid the time when people prefer shopping online rather than visiting a store.
With a specific end goal to keep from losing clients because of moderate load times, you’ll need to ensure your site is advanced to keep running as fast as could reasonably be expected. There are a couple of approaches that we make use of on your site to run all the more easily with no downtime.
Bots-The Bad Boys
I’ve always known that there are bots that crawl my sites and the sites that we build, however, little did I know that the more than half of my total number of visitors were bots than the genuine individuals who visit the site.
Bots should have the capacity to rapidly and effortlessly crawl your web pages locales. This is because when a Googlebot lands at your site, its first purpose of access is your site’s robot.txt file, thus it should be easy and quick for them to crawl that file. The less time Google bots spend on unessential parts of your site, the better. But the point here is that Google bots aren’t the only bots going to your website. Truth be told, a large number of the bots crawling your websites are out for no great and more harm. And if we have a large number of bot visitors than humans this means we have more danger coming to our site through robots.txt, a file which has no effect on the store functioning.
What we do
Fighting the fraudulent Google bots and other spam bot is somewhat harder. In the same way as other things in our lives, it requires determination and diligent work. We believe in being proactive and mindful of your site right from implementation to its deployment.
Magento is one of the strongest e-commerce platforms. In Fact, it has one of the enormous code bases. Utilizing such a great platform for your e-commerce development comes with its own requirements. So don’t assume that you can toss it up on some common shared hosting package and wait for a worthy store performance. The platform itself requires a dedicated server or a solid cloud hosting solution for your store to perform well.
You need to understand that one cannot blame Magento for all your website problems. Sometimes a problem arises from the server side as well so proper communication is really important. It is a fundamental part of your e-commerce business that is regularly overlooked or dismissed.
Absence of Monitoring
It might seem like a presence of mind, yet the absence of sufficient monitoring is a consistent thing that e-commerce site developers ought to miss and this is immensely harming. Insufficient observing of store functionality, security and the level of performance implies there’s an absence of perceptibility and a great chance of errors going unnoticed.
There’s no reason for developers not appropriately monitoring an e-commerce site after it has been deployed as it ought to be one of the most important tasks that represent your brand and products. Paying attention to details is mandatory for building trust with customer and brand reputation.
We comprehensively monitor your website even after it goes live. Right from its foundation, checking the server, applications, and performance to customers experience we take care of everything. We make sure to notify you of the errors and any issues related to your e-commerce store as a part of our monitoring service.
Keeping these small things of an eCommerce site in mind during development will help you ensure that you are providing the best experience to your clients and if there are any more elements that you have considered or we need to consider do share in the comments section below.