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What data can be migrated?

Our Shopify to Shopify migration service transfers all essential store data following a structured pre-migration audit. Every entity is mapped, validated, and tested before go-live.

Products

Names, SKUs, descriptions, prices, images, inventory levels, variants, metafields, and product SEO data.

Customers

Names, email addresses, phone numbers, billing and shipping addresses, customer tags, and account status.

Coupons

Discount codes, usage limits, expiry dates, and conditions.

Orders

Full order history, statuses, line items, taxes, discounts, shipping, and billing information. Note: Shopify does not support native import of historical orders into a new account — we handle this via API with carefully managed workarounds.

Reviews

Product reviews migrated using Shopify-compatible apps where applicable.

SEO

Meta titles, meta descriptions, full URL structure mapping, and 301 redirects for every changed URL.

Store Policies

Refund, privacy, shipping, and terms of service pages.

Collections

Collection titles, descriptions, images, sort orders, and SEO metadata, including both manual and automated collections.

Blog Posts & CMS Pages

Posts, images, SEO settings, About, Contact, FAQ, and policy pages.

Navigation & Menus

Header, footer, and nested menu structures.

Metafields & Custom Data

All custom field data migrated and remapped to the correct metafield structure on the new store.

How to migrate Shopify to Shopify
without losing revenue?

After completing 150+ Shopify migrations, we follow a proven process to protect your traffic, revenue, and customer data from day one of the project to 30 days post-launch.

Preserve every URL with 301 redirect mapping

We crawl your existing store before migration, map every URL to its destination, and implement 301 redirects at launch. Search engines follow the redirects and your rankings stay intact.

Migrate with a live staging environment

Your existing store stays live throughout. All migration work happens on a private staging store, tested and validated before the domain ever switches over.

Validate every data entity before go-live

Products, orders, customers, metafields, and integrations are checked against the source store after migration. Nothing goes live with missing or corrupted records.

Rebuild integrations properly from the start

Apps and third-party connections don't transfer between Shopify accounts automatically. We reinstall, reconfigure, and test every integration - ERP, loyalty, email, fulfilment, as part of the migration.

Plan the go-live cutover for minimum disruption

Domain transfer, DNS change, SSL confirmation, and Search Console update all happen in a planned cutover window - typically off-peak hours - with a rollback plan ready if needed.

Monitor performance for 30 days post-launch

We don't disappear after go-live. Traffic, rankings, checkout performance, and integration sync are monitored for 30 days. Any issue is resolved as part of the project.

Your data is safely locked with Kiwi Commerce

We implement multiple security measures to ensure a safe, compliant, and risk-free Shopify to Shopify migration. Your data is protected at every stage.

A comprehensive insight into Shopify to Shopify migration

Shopify to Shopify migration is a strategic move that requires careful planning and execution.This guide provides in-depth insights to ensure a smooth, secure, and SEO-safe transition.

Guide Topics

What is a Shopify to Shopify migration?

A Shopify to Shopify migration means moving your store from one Shopify account to another. That could mean upgrading from standard Shopify to Shopify Plus, separating a single store into multiple storefronts for different markets or channels, rebuilding a store that's accumulated years of technical debt, or transferring ownership following a business sale or rebrand.

The data moves. The domain moves. But the work involved mapping product data, preserving SEO, rebuilding integrations, validating order history is the same complexity as migrating between platforms entirely. Done wrong, you lose rankings, customer records, and revenue. Done right, you come out with a cleaner, faster store that's properly set up for growth.

Kiwi Commerce manages the entire process. Our Shopify developers handle the technical execution while you keep running your business.

Who needs a Shopify to Shopify migration?

Upgrading from Shopify to Shopify Plus The most common reason growing brands come to us. Standard Shopify works well up to a point. When you hit the ceiling you need custom checkout flows, B2B wholesale channels, higher API rate limits, multi-currency across markets, or Shopify Flow automation upgrading to Shopify Plus is the right move. It's not just a plan change. Done properly it's a rebuild, and it needs to be treated as one.

Separating B2B and D2C operations Running wholesale and direct-to-consumer from one store creates management headaches and limits what you can do for each customer type. Splitting into separate Shopify stores with Shopify Plus managing both from one admin is a clean solution that requires a structured migration to get right.

Expanding into new markets International growth often means creating region-specific storefronts with local currency, language, and tax configuration. Migrating from a single store to a multi-store or Shopify Markets setup is a migration project in itself.

Rebuilding after years of technical debt Legacy app stacks, theme customisations nobody understands, inconsistent product data, duplicated customer records. If your store has been running for several years without a structured rebuild, a migration to a fresh Shopify account is often faster and cleaner than trying to fix what's there. This is also the right time to invest in proper Shopify theme development from a clean foundation.

Business sale or account transfer When a Shopify store changes ownership, migrating to a new account is often the cleanest way to transfer the business. We handle the data, the domain, and the integrations.

Shopify to Shopify Plus: what changes and what doesn't

If you're upgrading from standard Shopify to Shopify Plus, the migration is less about moving platforms and more about unlocking capabilities that standard plans restrict and setting them up properly from day one.

What you gain on Shopify Plus:

  • Checkout Extensibility customise checkout layout, fields, and logic using Shopify's supported app-based model (not legacy checkout.liquid code that needs rebuilding in 12 months)
  • Shopify Flow automation for order tagging, inventory alerts, customer segmentation, fraud flagging, and hundreds of other workflows
  • B2B on Shopify native wholesale channels with custom pricing, payment terms, company accounts, and approval workflows, without third-party app dependency
  • Higher API rate limits critical for stores with complex ERP, WMS, or third-party integration stacks
  • Unlimited staff accounts and advanced permissions
  • Shopify Markets Pro for localised international storefronts
  • Dedicated launch support and a Shopify Plus account manager

What needs rebuilding vs what transfers: Your product data, customer records, and order history transfer cleanly. Your theme transfers but should be audited and optimised this is the right time to implement proper Shopify theme development rather than carrying forward accumulated customisation debt. Third-party app integrations need to be reviewed and, where possible, replaced with native Shopify Plus functionality. Scripts and checkout customisations built on legacy methods need to be rebuilt using Checkout Extensibility.

This is where working with an experienced Shopify development agency matters. The technical move is straightforward. The strategic decisions around what to rebuild, what to retire, and what to keep are where most brands either gain or lose value from the upgrade.

When your Shopify store needs a rebuild

Shopify scales well, but most stores that have been running for three or more years carry structural problems that weren't visible at the start.

Unused apps installed to solve a specific problem years ago never removed, each one adding load to every page request. Theme files customised by several developers across different periods, leaving a codebase that's hard to modify without breaking something. Product catalogues built ad hoc rather than to a consistent taxonomy, making bulk updates and reporting unreliable. Customer data with duplicates, missing fields, and inconsistent tagging that limits marketing accuracy.

None of this is Shopify's fault. It's the natural outcome of building quickly and iterating without a long-term architecture plan. The store works. It just doesn't work as well as it should.

In these situations, migrating from Shopify to Shopify moving to a fresh account with a clean build is often faster and more cost-effective than trying to unpick and fix the existing store. You stay in an ecosystem your team knows. Your integrations carry over. But you get a store built to a proper spec, with clean data, a maintainable theme, and workflows set up for how the business actually operates now.

This is also the right point to invest in quality Shopify theme development from a clean starting point, and to set up your integration stack intentionally rather than reactively. If you plan to hire a Shopify developer for ongoing work post-migration, every subsequent project is faster and less expensive when the store underneath is well-structured.

Benefits of migrating Shopify to Shopify Plus

For brands that have outgrown standard Shopify, upgrading to Plus isn't just a cost decision it changes what you can build and how quickly you can move.

Checkout you actually control. Standard Shopify gives you minimal checkout customisation. Shopify Plus Checkout Extensibility lets you add custom fields, upsell blocks, loyalty integrations, and brand-specific design without touching code that Shopify will deprecate.

B2B without workarounds. Running wholesale on standard Shopify means third-party apps, workarounds, and compromises. Shopify Plus B2B is native company accounts, tiered pricing, payment terms, draft orders, and a separate B2B storefront, all managed from one admin.

Automation that saves real time. Shopify Flow handles order management, customer tagging, inventory alerts, and fulfilment workflows automatically. Brands that use it properly cut the manual admin that was slowing their team down.

International at scale. Shopify Markets and Markets Pro give you localised storefronts with correct currency, language, and tax handling for each region, without managing separate Shopify accounts.

A foundation for ongoing Shopify store optimisation. Shopify Plus gives you better performance headroom, more flexible integrations, and direct access to Shopify's roadmap for enterprise features. Every optimisation project is faster and cheaper to deliver on a Plus store that's been set up properly.

Challenges in Shopify to Shopify migration

Shopify to Shopify migrations look simple on paper. In practice they carry real technical risk, especially for stores with complex data or integrations.

Order history. Shopify doesn't natively support importing historical orders into a new account in a fully functional way. Every migration service needs a strategy for this upfront. We handle it via API with careful validation to ensure order data, customer associations, and reporting are preserved.

SEO preservation. Every URL that changes needs a 301 redirect. Every meta title, meta description, and structured data element needs to carry over. Stores lose significant organic traffic from migrations where redirect mapping was incomplete. We crawl the existing store before migration, map every URL, and monitor Search Console for 30 days post-launch.

App integrations. Apps don't transfer between Shopify accounts. Each integration ERP, loyalty programme, email platform, review app, fulfilment system needs to be reinstalled and reconfigured on the new store. Complex API-based integrations often need custom development work. We audit the full app stack at the start of every project and flag what needs rebuilding before work begins.

Metafield mapping. Custom data stored in metafields doesn't always map cleanly between accounts, especially if the source store used third-party metafield apps that structured data differently. This needs manual mapping and validation.

Downtime risk. Without a proper staging, testing, and cut-over plan, go-live creates risk. We use a staged deployment process with a tested rollback plan, so if anything unexpected happens at launch, we can revert without data loss.

Working with an experienced Shopify migration agency removes these risks before they become problems. Our process is built around finding the issues in the audit phase, not discovering them post-launch.

Our Shopify to Shopify migration process

We follow a precise and streamlined approach for Shopify to Shopify migration, ensuring minimal downtime, reduced risk, and maximum efficiency.

Data Analysis

Migration Strategy Planning

Database Migration

Theme & Design Adaptation

App Integrations

Testing & QA

Post-Migration Support

Why choose Kiwi Commerce for your Shopify migration?

We've completed over 150 Shopify migrations from straightforward account transfers to complex Shopify Plus upgrades with ERP integrations and multi-store setups. Every project follows the same structured process: audit first, build second, launch only when it's tested.

We don't use migration apps as a substitute for expertise. Apps handle simple data transfers. Complex migrations custom data structures, legacy integrations, Shopify Plus feature setup need developers who understand how Shopify actually works under the hood. That's what our team brings.

  • Zero data loss with 99.9% migration accuracy
  • Full SEO preservation URL mapping and 301 redirects on every project
  • NDA signed before work starts complete project confidentiality
  • Fixed timelines, no moving targets
  • Post-launch monitoring included as standard
  • Ongoing Shopify store optimisation available post-migration

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What our customers are saying

Contact us

We’d love to hear from you. Whether you’re planning a new e-commerce launch, redesigning an existing store, or looking for ongoing support and growth strategies, our team is here to help.

    • Shopify Plus Development

      From custom checkout builds and B2B storefronts to Flow automation and Shopify Markets, we build and configure everything your Shopify Plus account unlocks.

    • Shopify Development That Scales

      Post-migration Shopify development, custom themes, app integrations, performance optimisation, and ongoing support as your store grows.

    • Ongoing support & growth partnership

      We don't disappear after launch. Our team handles continuous support, Shopify store optimisation, and strategic development as your business scales.

    Our clients

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    143 Wilmslow Rd, Handforth, Wilmslow SK9 3HX, United Kingdom