How to Use AI to Increase Sales in Magento 2

• By Kiwi Commerce
• 12 Jan, 2026
• Magento 2

How to Use AI to Increase Sales in Magento 2

Artificial Intelligence (AI) is no longer a futuristic concept it’s transforming the way eCommerce businesses operate. From personalising shopping experiences to automating repetitive tasks, AI has proven to be a game-changer for Magento 2 merchants looking to boost sales, reduce operational friction, and increase customer satisfaction.

In this blog, we’ll explore practical ways to use AI in Magento 2 and highlight the top AI-powered tools and extensions that can make a real difference in your store’s performance.

Magento 2 is a robust eCommerce platform, but even the best technology can be limited by manual processes.
AI extends Magento’s capabilities by:

• Analysing customer behaviour to predict needs.
• Automating time-consuming tasks.
• Delivering personalised product recommendations.
• Optimising search and product discovery.
• Identifying revenue opportunities you might otherwise miss.

Simply put, AI enables Magento merchants to work smarter, not harder, by handling repetitive and complex tasks,
so you can focus on growth, innovation, and strategy.

1. Automated Win-Back Campaigns

It’s well-known that retaining existing customers is cheaper than acquiring new ones, but retention requires strategy.
AI can help by analysing past purchase behaviour and predicting which customers are at risk of becoming inactive.

Using AI platforms like Gemini alongside automation tools such as n8n, you can create a seamless win-back process:

• Pull customer order data automatically from Magento via API
• Identify customers who haven’t purchased within their usual buying window
• Draft personalised emails highlighting products relevant to their past purchases
• Send these emails automatically through your marketing platform

This creates a hands-free retention cycle, boosting repeat purchases without extra effort from your team.

High-quality content is critical for online visibility and conversions. AI can help generate product descriptions,
meta descriptions, page titles, and blog posts at scale all optimised for SEO.

For Magento 2 stores, tools like Meetanshi AI Content Generator allow you to:

• Generate bulk content for thousands of SKUs in minutes
• Maintain a human-like, engaging tone for better customer experience
• Improve search engine rankings with contextually relevant content

With AI handling content creation, your team can focus on strategy and campaigns rather than repetitive writing tasks.

AI-powered voice commerce transforms how customers interact with your store. Instead of navigating multiple menus,
shoppers can simply ask for a product and have it added to their cart instantly.

Benefits include:

• Reduced mobile bounce rates
• Faster checkout process
• A hands-free shopping experience that feels modern and intuitive

By integrating conversational AI into Magento 2, you create a frictionless shopping journey that aligns with
evolving consumer behaviours.

Static recommendations are no longer enough. AI-driven systems analyse customer behaviour, search intent,
and purchase history to provide real-time, personalised suggestions.

For example:

• A shopper browsing winter jackets may receive suggestions for scarves, gloves, or boots
• AI chatbots can recommend complementary products based on customer queries
• Tools like Gemini, ChatGPT, Claude, or Python-based AI systems can integrate with Magento 2 to provide
  smarter, context-aware product recommendations, increasing upsells and cross-sells

AI chatbots provide round-the-clock support, answering routine queries such as order status, return policies, and product information.

Benefits include:

• Reducing the workload of support teams by up to 50%
• Ensuring no sales opportunities are lost due to delayed responses
• Improving customer satisfaction with instant answers

AI chatbots act as virtual assistants, keeping your store responsive and professional, even when your team is offline.

Magento 2 offers a growing ecosystem of AI-powered extensions that simplify integration and boost sales. Here are some recommended tools for 2026:

Extension	Key Use Case
Magento 2 AI Product Studio	Generate and edit high-quality product images
Magento 2 AI Chatbot	Virtual assistant to answer questions and recommend products
Magento 2 AI Reviews Summary	Summarise product reviews for quick insights
Magento 2 AI Image Search	Allow customers to upload images and find similar products

These extensions are designed for ease of use, letting you configure AI directly from the Magento backend without coding.
They also integrate seamlessly with your store design, providing a consistent experience for your customers.

Integrating AI into Magento 2 automates repetitive tasks and provides actionable insights. Key benefits include:

• Advanced Personalisation: Customised shopping experiences for each visitor
• Smarter Inventory Management: Predict demand and optimise stock levels
• Revenue Growth: AI recommendations, dynamic pricing, and intelligent upselling increase conversions

AI helps Magento merchants anticipate customer needs, optimise operations, and ultimately increase sales with minimal manual effort.

Several extensions and platforms offer advanced AI capabilities for Magento stores:

• SLI Learning Search Connect: AI-powered search that increases conversions and average order value
• Sense Fuel eCommerce Search: Behavioural learning to predict shopper desires
• Hello Retail: Personalised recommendations, newsletters, and abandoned cart reminders
• Nosto: Optimised search, product suggestions, and advanced segmentation
• Findify: Personalised product search, collections, and analytics
• Klevu: Advanced search, product discovery, and AI-driven merchandising

These tools help you deliver relevant product suggestions, streamline search, and personalise marketing efforts,
directly contributing to higher sales and better customer retention.

To successfully implement AI in Magento 2, follow these best practices:

• Identify key use cases: Focus on areas that can immediately impact revenue, like product recommendations, search, and support.
• Choose the right AI tools: Start with extensions that integrate seamlessly with Magento 2.
• Monitor and optimise: Use analytics to track performance, tweak algorithms, and continuously improve the customer experience.
• Scale gradually: Once you see results, expand AI to other areas such as content generation, inventory forecasting, or advanced email marketing.

AI is no longer optional for ambitious Magento 2 merchants it’s a necessity. By leveraging AI tools for personalisation, automation, and predictive insights, you can increase sales, reduce operational complexity, and improve customer satisfaction.

Magento 2’s AI extensions make it simple to integrate these capabilities, letting you focus on strategy while technology handles the heavy lifting. Whether it’s chatbots, search optimisation, or automated content, AI equips your store to stay competitive and grow revenue in an increasingly digital marketplace.

KiwiCommerce helps Magento merchants implement AI solutions efficiently, ensuring a smooth adoption process and maximising ROI. Start using AI today and transform your Magento 2 store into a smarter, more profitable business.